The term ‘Tradwife’ has been gaining traction on social media, describing a married woman who embraces traditional gender roles.
On TikTok, several content creators have gained popularity by sharing their experiences as homemakers, highlighting their roles in supporting husbands who are the primary earners.
Embracing the tradwife lifestyle involves adopting the traditional roles of women in the mid-20th century, centered on managing household duties and nurturing family life.
Tradwife media highlights organized homes, daily meals, happy children, and women in classic, flowing dresses.
Hannah Needleman, known as @ballerinafarm on social media, offers a glimpse into the traditional ‘Tradwife’ lifestyle, sharing her experiences as a mother of eight on a family farm in Utah.
She manages the livestock, prepares all meals from scratch, and educates her children at home. While some online sources label her as a ‘Tradwife,’ Needleman has clarified that she doesn’t embrace this title.
Estee Williams another influencer who identifies with the ‘tradwife’ movement, openly embraces the term. She describes a tradwife as a woman who opts for a traditional role within marriage, holding the belief that a woman’s primary place is in the home.
Nara Smith, a well-known TikTok personality, associates herself with the traditional wife lifestyle, though she hasn’t endorsed the label. She gained attention for her videos featuring homemade recipes, often seen crafting delicious dishes from scratch at her kitchen counter.
She consistently presents a polished look, with her hair impeccably styled, nails freshly painted, and always dressed elegantly. Married at a young age, she welcomed her third child in April 2024 at just 22 years old.
Although this type of content is highly entertaining for many viewers, some people are critical of the lifestyle it promotes.
The ‘Tradwife‘ concept is controversial, recalling a time when women were seen as subordinate and focused on serving men.
Critics contend that the Tradwife movement perpetuates outdated notions that counteract the advancements women have achieved over time. Additionally, this trend may restrict women’s options and increase their risk of financial dependence.
